03 New markets, sales and business models
The beneficiaries will receive insights on sales, market uptake and marketing from international experts during hands-on sessions at TETRA bootcamps (6 in total).
During the bootcamps, all TETRA services will be made available to the participants.
- Topic 1– New markets: We will kick-off by the design and operation on market uptake strategies and tactics, including: market & competition analysis, internationalization & resources planning, recruiting.
Output: By the end of the training all teams have analysed their target markets, gotten an overview of their competition and drafted a plan of market uptake.
- Topic 2 – Sales & Marketing: We will help you develop an overall company and commercialisation strategy, analyse your value chain and distribution network, different customer acquisition methods, commercial partnerships and products portfolio.
Output: By the end of the training all teams should be able to design their commercialisation and customer retain strategies and sales funnel.